中國醫藥大學機構典藏 China Medical University Repository, Taiwan:Item 310903500/57983
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    Please use this identifier to cite or link to this item: http://ir.cmu.edu.tw/ir/handle/310903500/57983


    Title: 探討圖文配置、正負向訊息框架之訊息模式對於大腸直腸癌篩檢意願之影響－以訊息鮮明程度為中介變項
    The Effect of Message Frame and Disposals of Texts and Graphics Take a Colorectal Cancer Screening of Intention─Vividness as a Mediator
    Authors: 李俊融;Chun-Jung Lee
    Contributors: 醫務管理學系碩士班
    Keywords: 訊息框架;推敲可能性模式;圖文配置;訊 息鮮明程度;大腸癌篩檢;Message frame;Elaboration Likelihood Model;Disposals of Texts and Graphics;Vividness;Colorectal Cancer Screening
    Date: 2016-07-20
    Issue Date: 2017-03-22 15:37:27 (UTC+8)
    Publisher: 中國醫藥大學
    Appears in Collections:[Department and Graduate of Health Services Administration] Theses & dissertations

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